Tickets allows artists to showcase upcoming US concerts on a video watch page. The feature, created through a partnership with Ticketmaster, will also appear at the top of the list of shows that are closest to the YouTube user.
Merchandise is another way YouTubers make money. Content creators who are part of the YouTube Partner Program can connect with crowdfunding and merchandise distribution sites.
Channel membership, formerly known as sponsorship, allows viewers to access certain benefits and privileges when they become a channel member.
BrandConnect is YouTube's branded content platform that connects YouTube content creators and brands. The data-driven platform connects brands with the most appropriate creators so both parties can satisfy their goals.
YouTube growth: News and new features
As online content moves towards video, it's no surprise that YouTube is at the forefront of new video concepts and adapting quickly to the competition.
Check out these YouTube statistics about Youtube growth:
YouTube VR
YouTube introduced the YouTube VR app in 2016 after the launch of the Daydream View headset. YouTube VR delivers exactly what you'd expect: the latest VR-ready videos.
YouTube subsequently made VR available on HTC Vive and PlayStation VR. As of July 2018, YouTube VR can also be used with Samsung Gear VR headsets.
YouTube Stories
YouTube Stories is a video content platform that takes the popular ephemeral content popularized by Snapchat, Instagram, and Facebook. Stories are available to the community (users with more than 10,000 subscribers) and can be viewed at the top of a YouTube user's subscription feed, on the author's Stories tab, or on the home page.
Because YouTube Stories is still in beta, content creators have a lot of flexibility to decide whether they want stories to remain visible for 24 hours or until they decide to delete them. At this time, it is also possible for YouTube users to watch stories only through the YouTube app.
Premiere on YouTube
With Premieres, content creators can upload pre-recorded videos as a live moment. YouTube will then automatically create a public landing page to build anticipation and hype for the content.
There will be live chat while Premiere video content is playing, so fans can chat with each other and the content creator. The feature also enables revenue streams such as Superchat generated streams and channel memberships that were previously only allowed for live videos.
Paying for YouTube with YouTube Premium
YouTube Premium, formerly YouTube Red, allows subscribers to access YouTube without ads. YouTube Premium users also have access to YouTube Music, YouTube's music streaming service, and YouTube Originals.
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YouTube Premium
YouTube Premium
One of the main benefits of YouTube Premium, aside from avoiding ads, is that it allows YouTube users to play videos in the background even when they have another app open. It also allows YouTube users to download videos when they are low on data or offline.
Launched in June 2018, YouTube Premium is available in 17 countries. The first three months are free, after which there is a monthly subscription fee of $11.99 per user. There is also a family plan for $17.99.
YouTube OG
YouTube Originals, formerly YouTube Red Originals, is a channel that hosts original YouTube content primarily created by (and built upon) existing YouTube superstars.
Although not as extensive as Netflix, Hulu, or Amazon Prime Video's library of original shows, YouTube Originals has several early fan favorites, such as Cobra Kai, which is like a TV series spin-off of The Karate Kid film franchise; Step Up: High Water, a series based on the Step Up film franchise; and Dallas and Robo, an adult cartoon series voiced by John Cena and Kat Dennings.
Watch everything with YouTube TV
Launched in February 2017, YouTube TV was created in response to the changing needs of viewers. Viewers want to watch TV on the go (not just on their set-top boxes) and don't want to fill up their DVRs with recordings.
With a total of 40 channels, YouTube TV gives subscribers access to live TV from channels such as ABC, CBS, FOX, NBC, ESPN, regional sports networks and dozens of other popular cable networks such as USA, Disney Channel, Bravo. , and E!. Channels can be watched on TVs, smartphones, tablets and computers.
YouTube TV channels
YouTube TV channels
YouTube TV also gives subscribers access to a cloud DVR with no storage limits, allowing YouTube users to keep shows for up to 9 months.
Subscriptions start at $40 with six accounts, each with their own unique recommendations and cloud storage. However, users can only watch three concurrent streams at a time.
YouTube TV is currently only available in select US cities.
Smashing YouTube Play Buttons
Since most of the most popular and highest paid YouTubers are gamers or game commentators, it was no surprise when YouTube Gaming was launched in 2015.
YouTube Gaming is a standalone YouTube site that focuses on the gaming community and culture, connecting YouTubers with games and gamers from around the world.
YouTube games
YouTube games
Each game (such as Minecraft) has its own page with live streams as well as videos and content creators focused on that game. There are over 25,000 gaming channels!
Jamming with YouTube Music
YouTube Music gives YouTube subscribers access to almost everything they could ever want in music: official albums, live performances, remixes, covers, and tons of hard-to-find music. It also has thousands of playlists and provides music recommendations.
Although YouTube Music is part of the YouTube Premium package, it can also be purchased as a standalone product for $9.99 per month. Google Play Music subscribers from other countries will be able to access YouTube Music through current subscriptions once it becomes available in their country. That said, nothing changes with Google Play Music.
Wondering why people would only pay for YouTube Music? This is because 95% of the most viewed videos are music videos. In fact, the most viewed video on YouTube is Luis Fonsi's "Despacito" with 5.3 billion views and counting.
"Despacito" took 97 days to reach 1 billion views, but it's not the fastest. The record is held by Adele with her music video for "Hello", which took just 87 days to reach 1 billion views.
The music video is also the most disliked video on YouTube. This not-so-flattering record was made possible by Justin Bieber's music video for "Baby," which has more than 9.2 million dislikes.